We developed a new logo, website and PDF fact-sheets for the InFinancial Services team.
About InFinancial Services
InFinancial Services is a mortgage broker, based in Newcastle NSW. They offer a range of services to their clients and wanted to refresh their branding and website to suit their growing clientele base.
We worked with InFinancial Services to create a new logo, PDF fact-sheets and website that matched their target audience, whilst still remaining corporate and professional.
Logo
We redesigned and moderised the InFinancial logo to reflect the growing and evolving business and make it appealing to the ever growing customer base. Using the same light blue as their old logo, we added a lime green and a deeper blue to give the logo more variety. We also introduced the circle elements which can be used across a range of other branding materials.
Website
We redeveloped the InFinancial website to be more user-friendly, and interactive to suit their target audience. With the introduction of the circles and a new green to the logo, we were able to make the site more interesting and add touches of their branding throughout the site.
PDF Fact-Sheets
InFinancial Services previously had fact sheets that clients could download and use as needed. We redeveloped these to use the new branding whilst looking more professional and easier to read.